Touchscreen Branding and Informational UI
Concept, Design, Art Direction
NRG came to us asking to build an informative and interactive way of communicating to people what exactly NRG does and how its working with the NFL to outfit their stadiums with solar and wind power. So we decided to use their branding pluses as well as their compelling imagery and video to create a fun and engaging way of telling the NRG story and what new initiatives they're creating for consumers and NFL fans.
This touchscreen UI is positioned at Patriot Place, an outside mall next to Gillette Stadium where the New England Patriots play.